The hardest part isn’t designing version 1. It’s making sure version 10 still makes sense.

Over the last 10 years, I’ve worked on products that continued to evolve long after launch. As priorities shifted, platforms expanded, and teams grew, my role was to help those products adapt without becoming harder to build, maintain, or use.

View case studies davidye0250@gmail.com
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Selected Work

  1. VIME

    Estée Lauder · AI / Voice Experience

    Role
    Lead Product Designer
    Scope
    Voice-first AI makeup assistant
    Outcome
    4.9 App Store rating
    View case study
    Editorial illustration representing an AI-powered beauty experience

  2. ROME

    Novartis · Healthcare Operations

    Role
    Lead Product Designer
    Scope
    Cancer therapy ordering platform
    Outcome
    19% preference lead · 4.8+ satisfaction
    View case study
    Editorial illustration of a therapy vial and syringe

  3. NBIS

    Federal Investigations

    Role
    Senior UX Designer
    Scope
    Personnel-vetting workflows
    Scale
    3.4M+ users · 400+ agencies
    View case study
    Editorial illustration of a fingerprint representing federal investigations

About

I do my best work when the problem is still unclear and priorities compete. AI has made exploring ideas, challenging assumptions, and reducing busywork far more efficient, allowing me to spend more time on the product decisions that require judgment, context, and taste.

Currently Exploring
  • Human-Centered AI Design
  • AI-native Product Development
  • Frontend Engineering

Contact

What are you building?Let’s make sense of it.

davidye0250@gmail.com
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